copy

crafting a brand voice that resonates

As the copywriter for Sesh (a new mental-health app based around the group support model) I worked with the team to craft the story around the why of choosing Sesh in an already *very* overcrowded wellness-app space.

How’d we do it? By leaning into the uniqueness, vulnerability—and even fun—that can come from addressing your challenges in a confidential group setting.

I also create work for clients in fields ranging from lifestyle to tech, crafting content for everyone from The Gap to Hebrew SeniorLife to Flooring America, and more.

Whether it’s product descriptions, a brand refresh, video scripts or SEO-driven blog posts you’re in search of, I bring a sense of curiosity and a commitment to getting it right to all of my projects.